Starbucks loyalty scheme raises Foursquare awareness
by Matt Harrison on 8th June 2010
Starbucks has announced a new loyalty scheme which will operate through Foursquare. The deal has generated high levels of buzz around Foursquare in the digital marketing industry.
Jimmy Choo launch Foursquare treasure hunt
by Matt Harrison on 8th June 2010
An innovative campaign on Foursquare made Jimmy Choo the most discussed brand in the marketing community this week. The Foursquare technology helps drive real consumers to real life locations.
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